It is easy to become "Americo-centric" when you grow up in this nation. As Americans, we tend to think the world revolves around what happens in our country. Even when we see pictures of the world, the tendency is for North America to sit right in the middle.
I like the above view of the world. It shows the three most populous continents on earth (Asia, Europe, and Africa). It also reminds us where the vast majority of the lost people in the world reside. Almost all of the 10/40 window fits in this view.
As we think of the world, let's look at it this way for a while.